Who Accepts Online PSAs?

1. Facebook does not accept PSAs. As Ryann from Facebook explained via e-mail (10/28/07), “[W]e receive an overwhelming number of requests for discounted or free advertising from charitable causes and nonprofit organizations. Due to the fact that we are unable to honor all of these requests, it is our current policy not to honor any of them.”

2. Google does not accept PSAs (it's unclear how the one to the right got into the system). As Eileen D. from the Google AdWords Team explained via e-mail (10/31/07), "To find out more information on the public service announcements you referenced, I checked with a Google Grants specialist ... She told me that this program is not currently available, and that we are currently still researching opportunities. However, as it develops, it will only be available to Google Grants accounts."

3. Blogads does not accept PSAs. As Megan Mitzel wrote via e-mail (10/29/07), "No we do not accept public service announcements."

4. Pajamas Media never returned my phone call or responded to my e-mail.

5. AOL accepts PSAs. As Rachel Gross, director of corporate events and community relations, wrote via e-mail (10/31/07), "We do from time-to-time offer PSAs to the community."

Odds and Ends

1. MySpace joins OpenSocial, a Google-led initiative that promotes a common set of standard for software developers to write programs for social networks. According to the NYT, Google says it invited Facebook to participate, but a Facebook spokeswoman says Facebook has not yet been fully briefed on the initiative, though it has scheduled a meeting with Google engineers soon.

Randall Stross draws the appropriate conclusion: "A long, long time ago—last Monday, that is—Facebook ... was celebrating its ability to command a generous $15 billion valuation while pocketing a $240 million investment from Microsoft ... If Facebook chooses to remain a holdout [from OpenSocial], it will not be as the head of a countercoalition but as a cranky recluse."

2. Todd Zeigler points to another use of Google AdWords: As a "cheap and real-time focus group."

3. The NYT reports on the power of Twitter.