Odds and Ends

1. Steve Petersen, "Blogging Goodwill Fashion."

2. Geoff Livingston, "Facebook’s Lost Way."

3. Potomac Flacks notes the cardinal rule of flacking: Call reporters back promptly and answer their questions.

Odds and Ends

1. Jesse Thomas (who's redesigning SusanDavis.com) will send you free stickers if you promise to stick them to something, take a picture, upload it to Flickr, and tag it with "jess3skull."

2. PR Week analyzes its annual survey of salaries in the PR industry.

3. E-newsletters should come in multiple formats—daily, weekly, monthly, TV appearances, etc—not as one-size-fits-all.

Odds and Ends

1. Jesse Thomas, "Facebook Profiles Redesign Sneak Peek."

2. Ari Melber, "McCain's Unfiltered Blog."

3. Heather Timmons, "Online Scrabble Craze Leaves Game Sellers at Loss for Words."

4. Todd Zeigler, "Does Good Design Matter?"

5. Peter S. Goodman, "Facebook Is Extending Its Network to Blood Donations."

Odds and Ends

1. Kim Hart, "Advertising Sent to Cellphones Opens New Front in War on Spam."

2. Laura M. Holson, "Text Generation Gap: U R 2 Old (JK)."

3. Chris Frates, "Big Business Ventures into the Blogosphere."

Odds and Ends

1. Rachel Zimmerman, "don't 4get ur pills: Test Messaging for Health."

2. Walter Pincus, "State Dept. Tries Blog Diplomacy."

3. Jeff Bercovici, "Vanity Fair Gives Hitchens-Hatred a Home."

4. "Bill Gates Links Up with LinkedIn."

Odds and Ends

1. "Obama: $60M in February?," by Patrick Ruffini.

2. "One Mission, Two Newsrooms," by Erik Wemple.

3. "E-mail Newsletters Seek Riches in Niches," by Alana Semuels.

4. A Brown University study from April 2007 found that blacks make up less than one percent of the political blogosphere.

5. "Fred08.com: An Outside Insider's View," by Michael Turk.

6. "The Years of Experience Myth," by Jeff Atwood.

7. "LiveNewsCameras.com," by Steve Peterson.

8. "CNN Really Wants iReport.com," by Steve Krakauer.

9. "Using Images in E-mail," by Todd Zeigler.

Odds and Ends

1. MySpace joins OpenSocial, a Google-led initiative that promotes a common set of standard for software developers to write programs for social networks. According to the NYT, Google says it invited Facebook to participate, but a Facebook spokeswoman says Facebook has not yet been fully briefed on the initiative, though it has scheduled a meeting with Google engineers soon.

Randall Stross draws the appropriate conclusion: "A long, long time ago—last Monday, that is—Facebook ... was celebrating its ability to command a generous $15 billion valuation while pocketing a $240 million investment from Microsoft ... If Facebook chooses to remain a holdout [from OpenSocial], it will not be as the head of a countercoalition but as a cranky recluse."

2. Todd Zeigler points to another use of Google AdWords: As a "cheap and real-time focus group."

3. The NYT reports on the power of Twitter.